SEO is a key component of helping a company improve its online presence and boost revenue. How can you make your skills as an SEO expert stand out?
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Experts in search engine optimisation (SEO) are becoming a hot commodity, especially as online advertising becomes the modus operandi for most advertising today. People who work in the SEO industry help improve an organisation’s web rankings by incorporating keywords to web pages so search engines, such as Google and Bing, can find them and place those websites higher in search engine results. This brings in more online traffic and thus, more business to companies. If you want to get the right job as an SEO specialist, use these tips and SEO CV examples to create your CV.
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Personal statement or CV summary
Skills
You don’t need to use every single skill or even half of them. Prune down your list to the top 8-12 skills, including both soft skills and hard skills, based on what the job posting emphasises.
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Yes. A cover letter is always a good idea, no matter what you’re planning to apply for. Not only does it allow you to talk to the hiring manager directly, but it very specifically allows you to ask for a job interview. Additionally, it helps you explain portions of your CV that may look strange without any additional explanation. You can use the CVHelp cover letter builder if you’re not confident in your cover letter writing process.
People who work in SEO need experience. This experience can be gained in several ways, such as SEO freelance work, developing your own website with stats on performance, SEO analyst work, or SEO apprenticeships. If you don’t have this experience, you can use your experience as an intern, as another marketing expert, or even as another computer science expert. Rely on your skills and your experience leading up to this point in your career.
The most important step to changing up your CV is to use CV keywords. This is the most effective way to apply to multiple jobs using the same basic CV. Just comb through the job description for keywords (e.g., particular skills or qualifications needed for the job), then address those keywords throughout your CV. This will tailor your CV to what the hiring manager is looking for.
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