Digital marketing requires that you’re always on the cutting edge. How can you show that in your CV?
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Digital marketing refers to any marketing endeavour that’s performed online. In fact, many marketing campaigns are entirely digital these days. With so many strategies and content management concepts to know as a digital marketing specialist, here’s how you can present your best qualifications in a digital marketing CV, using these tips and CV examples.
If you’re hoping to get a job in any of these areas, you could benefit from a digital marketing CV:
If your job involves selling something online, you may be considered a digital marketing specialist or expert, depending on experience.
So, what are recruiters looking for when you write your digital marketing manager CV? Here are some important elements to include in your CV.
The first section that a recruiter will typically read in any CV format is the professional summary or career objective. It showcases your absolute best achievements and metrics in a 2-3 sentence paragraph. Although it’s positioned at the very top of your CV, we suggest you write it after your CV is completed. That way, you can look through your information and highlight your best CV skills and achievements. An impressive professional summary or career objective convinces the hiring manager to continue reading.
Even if you’re applying for an entry-level job position, the experience section is where you prove your qualification for the job. If you have little relevant work experience, include volunteer, academic and internship experience that features skills and achievements that apply to the job.
This section helps hiring managers determine whether you have the skills to meet the job requirements. Here are some digital marketing skills to consider:
Narrow down your skills to the best hard skills and soft skills you possess. You’ll generally want to Include 5-6 digital marketing skills that show off your marketing experience.
In this section, include your highest level of education completed, the year you graduated and your field of study, such as business administration or marketing communications. If you are still in school, include your expected date of graduation and your field of study.
Listing any related certifications you have like the Google Analytics IQ Certification and Hootsuite Social Marketing Certification can be an effective way for you to show off your abilities with specific tools, especially if the company you’re applying to requires the use of these tools.
In your digital marketing CV, you’d want to use the right wording and structuring to best highlight your marketing skills. CVHelp’s digital marketing CV examples can offer you a great start in writing your CV. Find examples in a similar marketing role as yours, so you can benefit from how others have organised their CVs.
Here are a few tips for writing your digital marketing CV:
You may not necessarily need specific experience in the digital marketing field to get a job. However, if you lack direct work experience, rely on your other assets, such as your education, skills, internships, volunteer work or other work experience.
Yes. You should never submit the same CV to different job postings. Personalising your CV with keywords that match the specific job listing makes it more likely to be passed along to a hiring manager. Learn how to add CV keywords to your CV so it will effectively be read by an ATS, which is programmed to search for keywords that match keywords in the job posting.
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