Get Results This Year With a Marketing Intern Cover Letter

Learn how to structure your cover letter to impress hiring managers and succeed in your job search by using this marketing intern cover letter example.



Marketing intern cover letter sample

When applying for a marketing intern position, you need to include all of the necessary information that will impress hiring managers in your CV. To do this, write a cover letter detailing the experiences and skills that make you an excellent fit for the internship position.
This article will take you through the structure of a cover letter and all the writing tips that job seekers should know when creating a marketing intern cover letter.

Create Your Cover Letter

Marketing intern cover letter example

To get you started on the right foot in your job search, a marketing intern cover letter sample gives a concrete example of how to write a professional and persuasive letter.
Dear Mr. Smith,
I am excited to submit my application for the marketing intern position at [Company Name]. I am currently a marketing student at the University of Pennsylvania and in the final year of pursuing a bachelor’s degree in digital marketing.
During my studies, I honed in on my interests in social media marketing, which led me to develop and create a marketing campaign that received a 4.0 grade. My marketing campaign was successful because of my extensive market research and thorough understanding of social media platforms, which I feel would serve me well as a part of your marketing team.
I look forward to discussing this opportunity with you in further detail and exploring what I can bring to this position. Thank you for taking the time to look over my application.
Kind regards,
John Doe
This cover letter example can be used as a guide when writing your letter but remember that your letter should be much more personable and include specific details and examples of your skills and experience.

Tips for writing your marketing intern cover letter using this example

To start your cover letter off strong, you must include your contact information at the top left of your letter. This is crucial for the recruiter to be able to get in touch with you, so don’t forget to include it!
Also, writing a professional salutation is vital to address the hiring manager. Look at the job posting and find the hiring manager’s name. Addressing the hiring manager directly is better than using a generic salutation, such as “Dear Hiring Manager”.
Next, we will take you through each section of the cover letter, so you fully understand the types of information you should include in each paragraph:
First paragraph: Introduce yourself with a hook and list your best achievements
Your first paragraph should excite the hiring manager and give them a reason to keep reading. Include a hook that summarises your most recent and important experience. In this example, the applicant states he is currently a marketing student pursuing his bachelor’s degree. This immediately sets the stage indicating his credentials.
Second paragraph: Give more information about how you’re the best fit for the job
Think of the second paragraph of your letter as the main body and the section in which you can put the most detail. Referring to requirements and skills from the job description will help you choose the right skills to focus on in this paragraph.
For example, suppose communication skills are a requirement for the internship. In that case, you should give an example of when implementing communication skills in your education or professional experience made a positive difference.
In this cover letter example, the applicant describes the marketing campaign project he managed as part of his digital marketing coursework. This is a great example of his marketing abilities.
Third paragraph: Call to action
The final paragraph of your cover letter should prompt the hiring manager to contact you. Remember, the purpose of your cover letter is to persuade the hiring manager that you are the right person for the role, so don’t be afraid to add your enthusiasm.
In this example, the applicant states that he looks forward to discussing the opportunity and hints that he has some ideas about what he can do for the company.
The last step of writing your marketing internship cover letter is to formally sign off your letter. Using “Sincerely”’ or “Best regards” are professional and friendly ways to sign off.

FAQ: Marketing intern cover letters

Q: Do I really need a cover letter to get a marketing intern job?

You should always include a cover letter in your marketing intern job application. This is because a marketing intern’s CV on its own will not give enough evidence of the skills and experience you have noted. You can use cover letter templates and a cover letter builder for help with the writing process.

Q: How long should my cover letter be to get a marketing intern job?

The perfect cover letter length is one-half to three-quarters of a page. This length is favorable as you can give detail and evidence to all the relevant skills and previous experience without adding any irrelevant information or rambling.

Q: Does this cover letter example work if I don't have a lot of experience?

This cover letter example is perfect for anyone without much experience, as it was written from the point of view of a marketing student focusing on a digital marketing intern position. So, if you are in the same boat and don’t have much experience, focus on your education and/or volunteer work instead.


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